BMW President Addresses Spartanburg Chamber of Commerce
In a speech at the Spartanburg Chamber of Commerce Annual Meeting, Josef Kerscher, President of BMW Manufacturing announced an additional $100 million investment in the company’s Spartanburg-based factory as well as a new X3 program to further streamline the company’s export operation.
“This new investment in our BMW Spartanburg facility will increase our efficiency, make us more flexible and environmentally friendly,”remarked Kerscher during the speech. “In addition, with our new export business model, we can open up new markets for the X3.”
As part of BMW’s commitment to sustainable, continuous improvement, the new investment will support a variety of new programs, technology and infrastructure. BMW’s new X3 SKD (Semi-Knocked Down) operation is based out of Duncan, SC. During the speech, Mr. Kerscher acknowledged their new logistics partner, syncreon, who will manage the warehousing, kitting and logistics operation to prepare vehicle kits for export to emerging markets.
BMW Manufacturing Co.
BMW Manufacturing Co. is a subsidiary of BMW AG in Munich, Germany and is the global producer of the BMW X3 and X5 Sports Activity Vehicles and X6 Sports Activity Coupe. In addition to the South Carolina manufacturing facility, BMW North American subsidiaries include sales, marketing and financial services operations in the United States, Canada and throughout Latin America; and a design firm and technology office in California. For more information on BMW Manufacturing, visit www.bmwusfactory.com.
BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, a strategic design consultancy in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group’s global manufacturing network and is the exclusive manufacturing plant for all X5 and X3 Sports Activity Vehicles and X6 Sports Activity Coupes. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car and BMW Sports Activity Vehicle centers, 138 BMW motorcycle retailers, 103 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group’s sales headquarters for North America, is located in Woodcliff Lake, New Jersey.