First Associate Hired at BMW Manufacturing Co. Retires
Carl Flesher, vice president of Corporate Communications and the first person hired at BMW Manufacturing Co. in 1992, has retired.
As the first associate at BMW Manufacturing, Flesher introduced BMW to South Carolina and carried the badge numbered 1.
At a public reception honoring his retirement, Flesher was presented with the Order of the Palmetto, South Carolina’s highest civilian honor, and the Upstate Alliance presented him with the inaugural Spirit of the Upstate Award for his collaborative efforts in the business community.
Before his career brought him to South Carolina, Flesher served as vice president of marketing at BMW North America, the company’s sales subsidiary. He began working for BMW in 1975 in sales training and established a marketing effort when he transferred to Los Angeles in 1976. In 1979, he became manager for product planning in North America, moved to advertising in 1985 and became vice president for marketing in 1987.
Replacing Flesher as vice president for Corporate and Associate Relations, Environmental Services is Robert Nitto.
BMW Manufacturing Co. is a subsidiary of BMW AG in Munich, Germany. In addition to the South Carolina manufacturing facility, BMW’s North American subsidiaries include sales, marketing and financial services operations in the United States, Canada and throughout Latin America; an information technology consulting and systems integration firm in South Carolina; and a design firm in California.